The buying behavior of your customers has changed. Today customers are past 60% of their buyer's journey before they contact potential vendors. This change demands a new approach in the way you generate leads and sales.
This new approach is Inbound Marketing: This means that you attract the attention of your target audience in the early phase of their buyer's journey. With captivating, customized content you turn prospects into leads and ultimately into satisfied customers. LeadPoint takes care of the entire process - and develops strategies that grow your company.
Content marketing makes your company visible: your potential customers have a problem, you have the right solution. With good quality content you lead your prospects via search engines and social media to target.